Google URL In Search Results Snippets Now Clickable

After much testing, it appears that the URLs in the Google search results are now clickable. I noticed it last week, I assumed it was a continuation of the test but I still see it today as do others like Ari Roth on Twitter. I don’t think this change matters[…]

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Google Recommends Using One URL for All Seasonal Content

Google’s John Mueller recommends that websites with rotating seasonal content should keep it all contained on one URL. This topic came up during a recent Google Webmaster Central hangout when someone asked for advice on how to handle seasonal content when the season is over. The individual asking the question[…]

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