Back to basics: How to capitalize on site search insights

Many marketers fail to capitalize on one of the most basic and valuable digital marketing tools at their disposal – site search. It’s amazing what you can learn about your customers based on what they search for on your website. Marketers should be analyzing this data and using it to[…]

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Google Opens web.dev To Measure How Modern Your Site Is

Google has launched on web.dev a beta of various web site reporting tools that show you how well you are keeping up with best practices around your web site. Google said “With actionable guidance and analysis, web.dev helps developers like you learn and apply the web’s modern capabilities to your[…]

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