5 Signs ABM Is a Smart Addition to Your Marketing Strategy

For the past decade, B2B marketing has mostly been exemplified by lead generation. Vendors use social media, SEO, and marketing automation to draw traffic to their site, capture contact info, and nurture contacts into qualified leads. With the right nurture process and a stellar sales team, you can get a[…]

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Your Sales Team Has A Video Problem

People buy from people: a core sales principle that is getting more difficult each year. Best-in-class sales teams understand the importance of connecting emotionally with customers. However, today’s customers are leveraging the vast information of the internet to research, compare and review solutions without any sales assistance. Which means sales[…]

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Tracking Video Music Trends: How to Stay Current

Finding captivating, relevant and creative new music for your video is challenging. On the one hand, the information age has brilliantly streamlined music discovery.  Information technology has made new sounds and music accessible in ways like never before. Unfortunately, the ability to follow trends and stay ahead of the curve[…]

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